What customers need after launch.
My healthcare career began in hospital implementations at PerfectServe. Working where a product had to become part of someone’s day taught me to pay attention to what happened after the sale. That question has stayed with me through enterprise leadership, building a care business, and founding a company of my own.
At BlueCross BlueShield of Tennessee, my work grew from member mobile products into a wider digital portfolio. I built and coached teams, worked across business and technology groups, and helped make services easier for members to use.
At One to One Health, I built the product and engineering function and worked on the relationship between growth and the team’s ability to deliver care. Later, I co-founded TheraMatch, developed the product and early clinical framework, won physician customers, and led its acquisition and integration with TPN.health. TheraMatch and TPN Match went on to reach $1 million in ARR and more than 1 million lives under care in less than 12 months.
Those experiences gave me different responsibilities. I have had to consider what a customer would buy, what a team could deliver, and what running a company would require once customers began using its product. Through Atom & Bits, I work with founders and teams to connect their ambitions with what it takes to achieve them. My advisory work spans manufacturing and health tech.
How that perspective shaped a care company ↗